We start any new project with our clients by having an introductory meeting where we get to know them and their business better. If you are new to the market, we will start with discussing your business aims and objectives, the opportunities available to you in your area of business and the industry you operate in. Also, we will check out the competition and see how we can design your new website or re-design the existing one so that it provides the most optimal results. We make a list of SEO and user requirements that need to be met, and ensure every aspect of your website is optimised to satisfy both parties.
We never begin developing a website without clearly defining a digital strategy that will guarantee its triumph in a highly competitive online arena. What sets the web development team at Green Web Marketing apart from all the others is their rich digital marketing knowledge and their familiarity with search engine demands. We understand that there is no one formula for success - each and every client comes with a unique set of needs and goals. We take into consideration the size and type of their business, industry it operates in, its competition, and a variety of other factors - all in an effort to come up with a solid digital marketing strategy that will skyrocket their website success.
At GWM, we believe that transparency is the best policy - that is why we attempt to include our clients in the web design and development process as much as possible. After we discuss the basic requirements and come up with a possible design solution, our design team creates mock-ups for you to comment on. We focus on the initial design idea we agreed on together, and never make any large changes without consulting with you beforehand. That is why we believe the mock-up analysis is an essential part of the design process, since it allows the client to get the feel of the design and make suggestions that would help us design a website that suits their needs and tastes.
Although we strive to respect our clients’ desires, we always employ our knowledge and experience of the digital marketing industry. We advise our clients on the best user interface and user experience solutions for their website. Being in the industry for years, we know that obeying the search engine rules is crucial to ensuring that your online reputation will continue to grow, and keep your website ranking high in the organic search results. The GWM design and development team ensure they are keeping up to the date with all the latest algorithm updates to make sure any projects carried out adhere to the latest guidelines. You can rest assured our design advice will contribute to your website achieving the most optimal results.
Our ultimate goal is to aid your business success - we focus utmost on providing quality of user interface (UI) and user experience (UX), as we know that in order to rise high above the competitors, both aspects have to be top-notch. Once we get final feedback on the mockups we send, our development and design team gets down to coding and development. Our developers are extremely detail-oriented, and you can count on us to write clear lines of code back-end, thus delivering exceptional front-end performance. Our design team will inspect every pixel on the website - as a result, you will get a highly-optimised website that provides seamless user experience.
The final stage requires a comprehensive review and testing of the website. We manually check each and every link to be certain none are broken and take users to appropriate pages. We inspect every script and form, as well as run a spell-checking form to locate possible typos. Finally, we take advantage of code validators to see whether they follow current web standards. That way we are certain your website delivers satisfactory user experience across all browsers and devices. The website we at GWM create is compatible for both desktop and mobile users - no potential customer will slip through your fingers!
To be able to deliver a design that will reflect your business values, suit your requirements and yield optimal results, we set aside the time for an introductory meeting with every client. The idea behind it is to collect as much information as possible about you, your brand, business values and products or services. Our goal is to deliver a website design that will represent a combination of your creative ideas and our expert advice; a website that will resonate well with both your potential customers and search engines.
After gathering all the relevant facts, together we will come up with the initial idea of what the website should look like. Next we define the steps that will be taken during the design and development process, explaining every detail you don’t understand in order to keep you in the loop. Transparency is our policy, and we make sure our clients are informed in-advance about the plan we have. If we notice at any point that certain changes should be made to the initial design plan, we will request approval from you beforehand.
Thanks to our vast knowledge of digital marketing, we understand just how important it is for every aspect of a website to operate without a glitch. Visitors and potential customers will not tolerate unorganised structure, unappealing design and long loading times, etc. What is more, search engines will not respond well if your pages and metadata are not optimised for relevant keywords that help crawlers understand what your website is all about. Our job is to ensure every feature is top notch.
As we finalise the design and make sure it runs as a well-oiled machine, we deliver it to you for one final check up. Should you notice any details you want to tweak or change completely, let us know and we will be more than happy to do it. We can deem the project successful only after you are 100% satisfied and the website starts to produce real results. Once we do a final touch-up, the website is yours, but if you need a team of people to maintain it for you and monitor its performance - know that you can count on our team of online marketing experts.
In this modern age of shopping, we are no longer dealing with low level shoplifters, but sophisticated hackers. And you are no longer the target - your customers are. In order for an eCommerce website to earn the trust of its potential customers, emphasis has to be put on the the security of their data. Everything from their name, address, credit card number, shopping details or any other personal data - if you want them to trust you with their details, you have to provide them with a strategically designed eCommerce website that can guarantee security.
Green Web Marketing has helped a multitude of startup, small and medium sized online stores achieve stellar success. We provide our clients with quality advice regarding the choice of hosting services, platform and payment gateway options. We also install the SSL Certificate and should you agree, set up an automatic backup service to keep the data safe and updated even if you experience breach.
As soon as we finalise the work on your website, we transfer the ownership to you and you can run your eCommerce store all on your own. If you’ve never done it before, know that there’s nothing to worry about - our web development team is more than happy to show you the basics and instruct you on how to manage the entire website with ease.
Whether you want to add and/or remove product and service pages, you will be able to do it by yourself whenever you wish. Still, if you hit any obstacles along the way, don’t hesitate to contact us. Green Web Marketing is known for the lasting relationships it builds with all of its clients - while we may have finished work on the development of your website, we are at your service at all times for any additional help, advice or services you may require.
Upon the official launch of the website, the ownership is transferred to you. However, our work doesn’t have to end here. As an all-round digital marketing agency, Green Web Marketing offers website management services - should you be in need of a team of people to run your website and make regular necessary updates, count on us to dedicate one to you.
On the one hand, we will make sure we update your website in accordance with the latest algorithm changes. With each new search engine requirement, we scrape through your website and find potential aspects that can be improved. Additionally, we provide content marketing services - our team of copywriters and content managers can come up with a winning content marketing strategy for your blog. We can help you become a quality resource of industry information, and as a result, grow your reputation in the eyes of your clients and colleagues.
It varies by industry but on average, over 80% of people conduct some form of online research before deciding which company they should use or which product they should buy. What do you think would happen if they browsed for something you have to offer and your website didn’t appear in the search results? They will most likely go to your competitors.
Yes, visual appearance is certainly important but, it would be a huge mistake to think that this is the only thing required to create a website. That is because on the one hand, the design of your website should leave a lasting impression on a visitor and should be aligned with your brand. On the other, your focus should not only be on the looks, but also functionality. Statistics show that users are not interested in interacting with websites that provide bad user experience (UX). Fortunately, we have a team of designers and developers who work closely together to ensure everything works seamlessly.
Yes. A responsive design works smoothly across all devices and screen sizes - desktop, laptop, tablet and mobile phone. A mobile website is built with mobile users in mind and it differs when opened on a desktop device. We always advise our clients to opt for a responsive design, and that way they can be sure their visitors are satisfied regardless of the device they are using.
Yes. We take the time to consult with each of our customers before the official beginning of the design project. The purpose of the meeting is to get to know you and your business in order to come up with the solution that would best illustrate what you are all about. We encourage you to participate in the process by giving us your input and listing some of your own ideas and preferences. We will then advise you on the best approach to take. The final design should be the ideal combo of your taste and wishes coupled with our expertise and knowledge of what will resonate well with search engines and visitors.
Yes. You can contact us at any time during the design process and take a sneak peek at what we have completed to date. In fact, we want you to be a part of the process so that the final result will be exactly what you were hoping for. If you don’t have the time but still want to stay updated about any major changes, know that at GWM, transparency is our policy, and we would never do anything without consent - we will stick to the initial plan and if we see that certain changes should be made, we will notify you immediately.
No. All of our websites are custom built from scratch. Your new website will be tailored to fit your specific business requirements.
Many website agencies use themes as they take a lot of the hard work out of creating a website. The purpose of a website theme is that it is interchangeable and can be used for every different type of website possible. The disadvantage of this can often be that your website will then be filled with unnecessary code which your website will not use or require. This can reduce the overall download speed of your website and as a result, increase the bounce rate of visitors arriving.
When designing your new website our primary goal is to ensure that visitors will turn into customers. Many web agencies will create a website that looks pretty but if visitors to your website are not converting into customers then the website is not achieving its core function. We focus on providing aesthetically pleasing websites that convert browsers into buyers.
Like any other creative work - it takes time to achieve excellence - but it is all worth it in the end. It is difficult to provide an optimal deadline, since the design process can take anywhere between a few weeks to several months. A number of factors have to be taken into consideration, such as the size of the website, complexity of the design, the amount of content, your timely feedback, and many more.
Yes. If you already have a website that you do not want to give up on completely, you can contact us and have it upgraded. If you are unsure which aspects of the website require tweaking, allow us to take a look and we will provide you with a list. We are a team of digital marketing experts and designers, so rest assured we know exactly what to do in order to build a website that will answer search engine and visitors needs.
Although we will provide you with a detailed list of changes your website requires to stay up to date with current web design trends, we will not make any changes to your site without prior approval from you. Note that we are not here to judge on your existing website, but it is our duty to point out which aspects could be improved. In the end, you will be the one who will approve or disapprove of the changes.
Yes! We provide 1 years free hosting with every new website we build. After this period you are welcome to transfer the website to your own hosting provider (we will help you do this) or you can continue to use our hosting for $30 per month.
Unfortunately, we are not a domain registrar and therefore we are unable to provide this service. However, due to our extensive digital marketing knowledge and experience, we can provide advice on what your URL structure should be and provide recommendations on where and how to register a domain.
We certainly can! We have a team of native English content writers who have experience writing professional website copies optimised for relevant keywords. We pride in their exceptional creativity, you can count on enticing call to actions that will inspire your visitors to convert.
Yes, you can. We can set up Google Analytics accounts for you to make sure you track information about the performance of your website and your visitors. If you don’t have the experience in working with Google Analytics, or simply don’t have the time for it, we will be more than happy to do it for you. We also provide online marketing services and could design a marketing strategy based on the data collected to ensure your new website performs well and yields fruitful results.
We commonly collaborate with small to medium sized businesses from Sydney, but offer design services on an international level. When it comes to industry - we will be more than happy to work with you no matter what your business niche may be. Over the years we had experience designing and developing websites for a variety of clients, so you can count on us to come up with the best design solution to meet the needs of your target audience.
Absolutely! Once we finish with the design and development process, you become the official owner of the website. However, the majority of our clients choose to stay with us and employ our digital marketing services.