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Social Media Marketing Process



Let us know everything about you and your company and we will come up with the best possible strategy and approach to social platforms.
Check out how your competitors are engaging with their followers to pick up a few tricks and see what you can do better.
Find out what are your potential follower’s interests, hobbies and habits, and you’ll easily locate them on any social network.
We will agree on the best approach and decide whether you wish to be highly professional or casually friendly.


Define whether you want to simply grow brand awareness or make more direct sales pitches via your company’s social profile.
Depending on the type of your business and target audience, we will opt for the social media platform where you can reach the right people.
Find people who could be your industry peers in order to exchange ideas and potentially build successful business partnerships.
Define your buyer persona and use their personality traits to discover them in different social media groups and pages.


Set up a company profile on all prospective social platforms and make sure to include all the relevant details about your business.
Decide on the best type of posts to publish and attract greater audience - whether it is textual or graphic, highly professional or friendly.
Stay connected at all times in order to provide followers with instant feedback, answer their questions and note their recommendations, thus building brand loyalty.
Monitor mentions of your brand outside your official company social pages and profiles to see where else people are discussing about your brand.


Green Web Marketing keeps its clients in the loop regarding state of the social media marketing campaign, continually informing of any milestones or changes.
While we are available at all times to provide info on your social media profiles, we create a monthly report on the goals achieved in the previous period.
We take into consideration your thoughts and ideas on future social media campaigns that may boost your company's reputation and revenue.
After collecting the campaign performance data, we consider possible adjustments that might improve your social media marketing efforts.


Get to Know Your Customers

Social media platforms enable you to get feedback from your users in real time. Monitoring their comments and behaviour, you can find out how they feel about your business. We have a team dedicated to monitoring their reactions and devising content and promotion solutions accordingly.

Build Strong Relationships

Almost 60% of social media users say that customer service they used on social media enabled them to get some answers and resolve issues. Being at your followers’ disposal at all times will aid in building brand loyalty.

Expand Your Reach

On social media you have the opportunity to utilise the power of word-of-mouth marketing. Namely, more than 70% of social media users say that a positive interaction with a brand on any platform made them recommend that same brand to others. Evidently, great social media management and focus on positive interaction with followers maximises your chances of customer acquisition.

Some of our clients

If you choose to collaborate with us, you can rest assured you will be in good company - check out some of the brands that we work with.

GWM SEO Partner: Lavazza
GWM SEO Partner: Bluepod
GWM SEO Partner: Bicycles Online
GWM SEO Partner: Chatime
GWM SEO Partner: DW Advisory
GWM SEO Partner: CW
GWM SEO Partner: Caredent
GWM SEO Partner: Bluepod
GWM SEO Partner: AS
GWM SEO Partner: PersonalDigital
GWM SEO Partner: Portcullis
GWM SEO Partner: Maxi Cosi
GWM SEO Partner: Omnyfy
GWM SEO Partner: Labdirect



Check out the table below, and just see what makes us the right social media company for your business:

  • GWM
  • Average
Premium Landing Page Design and Development?
Funnel Creation ?
A/B Testing?
Unlimited Keywords?
Conversion Tracking?
Interactive Real-time Reporting?
No LOCK-IN Contracts?


In line with the newest trends

Our experts take pride in handling the most complex tasks and executing them in the most efficient manner. The reason we get things done like this is that we are always on top of the newest practice and the most current trends. You need to keep your ear to the ground if you want to ride the next big wave that is going to hit social media platforms. Your time is better invested in other efforts, and delegating this kind of work to our social media company will help you focus on the things you find most important.

Get a custom-made plan

Every company is different, and every company needs its own specialised plan on how to approach its marketing efforts. Instead of using catch-all terms, and utilising a ready-made marketing strategy, a specialised social media company will create a custom-built marketing plan just for you. It will include all the things that make your company great, emphasising its strengths, and minimising its faults.

Your brand will be more attractive

A strong social media company backing you up will work towards creating a more attractive, more pleasant company. We will help you attract more users, clients, partners, and our efforts might even lead to new top-talent employees. Through our social media marketing efforts, you will gain an inviting online presence.

Extras you get at


Landing Page creation

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Fraud detection

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Conversion tracking

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If you want high-level social media services, you have come to the right place.
The veteran team at our social media company will get you the results you want, when you want them, how you want them

Save some time

Instead of wasting time and energy working on your social media presence, you should focus on the things that really challenge and invigorate you. By letting a social media company handle your social media platforms, you can invest your energy in a better manner.

Consistency and thoroughness

All your social media platforms need to be handled in the same manner. Having one platform be up to date, while another stays outdated, will make you seem unprofessional, and will confuse users. A good social media company helps you always stay on the ball.

Success stories

Ben Kierath

CEO & Founder of Hoselink & True Protein

"GWM has a genuine passion for you to succeed"

Ben Kierath chose Green Web Marketing for two of his businesses, Hoselink and True Protein. In the video, Ben explains the service he received as well as some extraordinary results.


CEO & Founder of Total Appliance Repair Centre

"Within a Short Period of Time We Had 18 Keywords on Page #1"

GWM team is outstanding. Within a short period of time, we have 18 keywords on Page #1 of Google which is an outstanding results and good return on investment.

Scott Epp

CEO & Founder of Breakthrough Corporate Training

"We Achieved Both the #1 and #2 Google Ranking for Our Key Search Term"

The talented people at GWM ranked our website on Page #1 of Google for some of our main keywords such as 'Corporate Training Sydney' in only two months.

GWM is Australia's most effective digital marketing agency

We are not only the leading SEO agency in Australia. With 40 plus digital marketing specialists and engineers, we can offer a complete digital marketing solution. Our sole focus is on helping to grow your business and provide an unrivalled level of service.

Seo Marketing

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Google Ads Management

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Content Creation

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Web Design & Development

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Client Testimonials

At the end of the day, we take great satisfaction in knowing we’ve done a great job and that we’ve helped another client take their business to the next level. And due to a strong and long-lasting relationship we build with each and every one of our clients, they were more than happy to tell you all about their experience with Green Web Marketing. Take a few moments of your time to go through our client testimonials and see for yourself just how powerful our team is and how much we are prepared to do for you and your business to grow.

Ben Kierath

CEO & Founder of Hoselink & True Protein

There are a million things I could say about GWM. They have a very strong understanding of best current practices with a genuine passion for you to succeed.

Scott Epp

CEO & Founder of Breakthrough Corporate Training

The talented people at GWM Ranked our website on Page #1 of Google for our main keywords such as ‘Corporate Training’ in only two months.


CEO & Founder of Total Appliance Repair Centre

GWM team is outstanding. Within a short period of time, we have 18 keywords on Page #1 of Google which is an outstanding result and good return on investment.

Our Design Portfolio

Your SEO and digital marketing efforts can be wasted without the right website design. We provide unrivalled value for money with our website design, landing page, and ads banners design for your Google Ads campaigns. Combining our expertise in SEO and responsive websites designed to enhance your brand and encourage customer activation.

Green Web Marketing SEO experts pride themselves in their rich portfolio of satisfied clients - take a look at some of the work we’ve done for them and see just how much of an impact a strategically conducted digital marketing campaign can have on business success.

Case studies

Over the years we’ve managed to help a number of small businesses and leading brands thrive. But you don’t have to take our word for it. Below you’ll find several digital marketing case studies that contain the data that clearly shows the results of the strategies we’ve designed for some of our previous (and current) clients.Check them out and see just how great of an impact we can make with deliberate planning and careful execution.

40,000 MONTH





1st Page Rankings

Bicycles Online


Bicycles Online are an Australian owned, online specialty retailer of road bikes, mountain bikes, parts, accessories, and clothing. They deliver the personalized service of the best local shops, but with a dynamic, interactive experience only possible on the web — specially designed to make you knowledgeable and confident about every product they sell.

40,000 MONTH



Conversion Rate


1st Page Rankings

True Protein


True Protein is the most reliable and revolutionary provider of protein supplements in Australia. Their mission is to change the way people feel about protein by delivering 100% natural and quality products that come with a fully transparent ingredient list. True Protein lacks additives, artificial flavours, sugars and fillers - their supplements are praised for great taste and the health benefits that come without any side effects.

47% MORE

Organic Sessions

40% MORE



1st Page Rankings

Sydney College of English


Sydney College of English is the longest-running independently owned English language colleges in Sydney. It is recognised on a global level for its excellence and the success of its students. SCE has more than 30 years of standing reputation in education and represents the first NEAS accredited school in Australia.

72000+ MONTH



Conversion Rate


1st Page Rankings

My Muscle Chef


My Muscle Chef is Australia's best ready meals delivery service. Whatever your workout goal is, My Muscle Chef has you covered. Their protein meals can help you build muscle, grow performance and take control over your diet.


1st Page Rankings

274% Growth

Organic Sessions

14.4% Monthly

PPC Conversion Rate


seo & ppc

PROVIDER Plus offers individuals and businesses of all sizes NDIS approval quickly and seamlessly. Its team of professional consultants is carefully selected based on their background in Policy, Compliance, and Audit, to ensure they can deliver the highest quality services to clients from a diverse range of industries.


1st Page Keywords

50% Increase

Online visibility

160% Increase

Organic Traffic



PhotoBoothMe is Sydney’s most creative event solutions company. They deliver premier photography services bound to capture the attention and hearts of clients who are looking for creative entertainment for their special event. Owing to their rich offer, high-quality photographs and captivating prints, they became a leading solution provider for all types of celebrations.


Page 1 Rankings

137% Increase

Organic Traffic

7.75% Monthly

Organic Conversion Rate



Hoselink is Australia’s #1 gardening supplies company. They are 100% Australian owned and operated and are devoted to delivering unmatched watering equipment to their clients Sydney-wide. Operating for 20 years, they managed to grow their customer base and establish long-term relationships with each one of them.


Can you provide recommendations and references for your services?

No problem! Our years of expertise and dedication to our clients have helped us create strong relationships with numerous brands! Since they were more than satisfied with our services, they provided us with great references to reward our trustworthiness. You are more than welcome to check out some examples of our work on our website.

What kinds of businesses do you generally work with?

We generally assist small businesses from Australia in bringing their visions into existence, however, we do work with firms and businesses of different sizes. Therefore, regardless of whether you have a startup, a small business, or an enterprise, feel free to request our services without hesitation.

What does social media marketing imply?

Put in simple terms, this specific type of marketing implies the employment of different social media platforms in order to build a stronger brand-audience relationship. Through platforms such as Twitter, Facebook, Instagram, Pinterest, YouTube, LinkedIn and the like, businesses are able to build and improve their reputation, boost their purchase rates, and draw more organic traffic to their own websites. This is achieved through regular sharing of top-notch, valuable content, remaining engaged with your brand’s followers and aware of their needs, posting advertisements on the given platforms, etc.

Why should I invest in social media marketing and can it actually help my business grow?

Naturally, every business investment is a choice, not an obligation. However, in the case of social media marketing, it has been shown countless times that not opting for it is a rather unwise decision. For example, what kind of message is a business that does not want to invest in such an important aspect of Internet exposure sending to (potential) customers? Moreover, by denying your brand this kind of online presence, you are only making it easier for your competitors.

What are the advantages of social media marketing?

By opting for social media marketing, you will be getting more organic traffic to your brand website, as well as introducing and presenting your brand to a larger audience. In addition, you will have better rankings in search-engine results thereby getting higher sales rates and making sure your competitors do not steal the spotlight. Social media marketing is also a highly cost-effective way to boost your brand’s reputation and keep your existing and future followers and customers interested and satisfied with your outreach and offers.

I have already tried social media marketing, but without much success. Is it possible for me to achieve a different result if I give it another try?

A meticulously planned social media marketing campaign will produce favourable results. If your previous experience was a letdown, the reasons must be lying in the way that campaign was structured and executed. What must be pointed out here is that we can analyse the omissions and flaws in the previous marketing attempt and then suggest any necessary improvements and changes to help your business bloom.

I have a social media marketing campaign currently in execution. Will you be able to take over or do I have to start from zero?

Yes, we can continue an ongoing campaign. However, it is important to mention that parts of its structure may have to be altered because we want the campaign to be as effective as possible.

Which social media platform is the best one for my brand?

The answer to this question varies and depends on the brand. Every business has a unique vision, unique preferences, ideas, offers. With that in mind, we always like to get to know our client and their brand really well before choosing a particular platform. For example, if the products or services you offer would be better presented and more appealing to the Internet audience via visual content, platforms like Instagram would be a wise move.

My business does not have any social media accounts yet. Can you set them up for me?

Of course! After we have planned a suitable social media campaign for you, we will create the necessary accounts for you (in case you do not already have them), as this is absolutely essential for targeting and building an audience, growing brand awareness, and eventually getting you to your goals.

How should I measure the success rate of my social media marketing campaign?

You can measure the success of your campaign by paying attention to changes in metrics indicating traffic, customers, leads, etc. So, it does not differ much from tracking success in other marketing activities. Increased numbers of followers and website visitors then lead to most tangible results, which are perhaps the most significant indicator of success. Naturally, we are talking about how many of them turn out to be (regular) paying customers and genuine leads, and the alteration in purchase rates. 

Is a separate budget necessary for my advertising campaign?

First, we need to emphasise that your advertising budget is not the same as our management or service fee. You will need to have a separate budget for your advertising campaign. After our meeting and when we have become acquainted with your brand and goals, we will give our estimation of a (lowest) budget that ought to get you the desired results.

Will you take into consideration my opinions in the development and execution of my social media campaign?

Yes, we do take into account your opinions as it is in our best interest to build a relationship of trustworthiness and respect with every client. We consult our clients during the process so as to develop a campaign which will both reflect their passion and ideas, and implement our professional experience.

Do you send monthly reports and what will I be able to learn from them?

Sending monthly reports certainly is part of our obligation to you as a client, as there needs to exist transparency into the progress your investment is bringing you. You will be able to be acquainted with the numbers of leads, followers, impressions (number of times your ads are viewed), website visits, etc. Moreover, since we want our clients to be able to truly rely on us, if there is a particular piece of information you want specially elaborated in your report, let us know and we will undoubtedly take it into account while writing it.

How so you regulate payments and am I obliged to keep working with you if I am unsatisfied with results?

We expect the monthly payments to be made in advance. It is also important for us to mention that we do not accept payment on performance. However, we do not lock you into a contractual obligation toward us, so you can back out at any point in case you do not find our campaign to be taking you closer to your goals. We do always advise our clients to remain patient with social media campaigns for approximately six months before drawing any fixed conclusions on their actual effectiveness.

What do social media marketing tasks include?

Many consider the job of a social media marketing team to be fairly simple, so they think that there is no need for requesting professional help. However, only professionals can know the full transformative effect that social media platforms can have when it comes to boosting business success. For example, our marketing specialists have to remain engaged with your online community and followers, raise brand awareness and properly identify your target audience and customers. In addition, they need to develop great strategies both for content and for brand promotion, while also taking into account what the audience would want to read or find visually appealing, create social media ads, keep track of the campaign progress and changing numbers, and so on and so forth. And that is just a fragment of it.

What determines the length of time it takes to see results?

The amount of time you will have to wait for visible results is dependent on a number of factors. It depends of your current brand awareness level, budget, competitors and their efforts, the industry your business belongs to, and the like. Furthermore, it also depends on the chosen areas of focus in your marketing campaign, as well as the goals you have set out to reach (more ambitious goals take longer to achieve).


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Contact Us 1800 170 681


1/2 Macquarie St,

Prahran, VIC 3181


2/2 Pittwin Rd N,

Capalaba QLD 4157


702/ 122 Walker Street,

North Sydney NSW 2060


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21000 Novi Sad, Serbia

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