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Photoboothme
Read how PhotoBoothMe partnered with GWM on a personalised SEO campaign to strengthen its position in search. The case study walks through the approach we took.
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Case study
Photoboothme
SEO CASE STUDY
89 Keywords on Page #1
147% Increase in Organic Traffic
50% Improvement in Visibility Score
About the Client
PhotoBoothMe is Southern California’s most creative event solutions company. They deliver premier photography services bound to capture the attention and hearts of clients who are looking for creative entertainment for their special event. Owing to their rich offer, high-quality photographs and captivating prints, they became a leading solution provider for all types of celebrations.
Photobooth Me is an event hire business, and the result came from matching pages to searches around dates, suburbs and event types. Our team offers SEO Sydney campaigns that treat similar service lines with the same care.
About the campaign
To establish its dominance, PhotoBoothMe reached out to Green Web Marketing to set up a personalised SEO marketing campaign. Together, we defined the following goals:
- Grow the number of page #1 ranking keywords
- Grow the number of website users
- Increase website’s reputation
- Boost website visibility
Services provided
To achieve the above-listed goals, Green Web Marketing provided the SEO services intended to rank the photoboothME website high in search results, thus increasing their visibility and reputation. The final results of our SEO efforts bring more targeted traffic, higher conversion rate, and increased revenue.
Workflow
With that in mind, our team sat down and formed a unique strategy that was based on initial on-page adjustments with a broader influence of link building.
Keyword analysis
Like every SEO campaign, this one commenced with in-depth keyword analysis, research and mapping that is implemented on the website with the client’s input. The first step is essential in every SEO campaign in order to create an organised set of keywords that we want to rank for and focus upon with our off-page SEO effort (link building). Not to mention that the initial on-page setup helps boost rankings in most cases, depending on the competition in the industry the boost will be significant or marginal.
Link building
It was decided that the general focus of the campaign should be put towards link building on prominent websites with good authority and audience. This strategy not only enables the client’s domain to get a boost in authority and rankings but also has a side-effect of increasing brand awareness through referrals.
Reporting and monitoring
As with every campaign and every client, once we get a campaign up and running and everything is streamlined towards getting the best result possible we monitor every change and create monthly reports for our clients. Even though we send out reports to clients once per month, with our interactive reporting dashboard, clients are able to check up on their progress any time.
The True Protein campaign is one of the oldest one in our client portfolio and the results have been nothing short of amazing.
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Results
306
619
more than 600 referring domains
619
30 000
added 30K users/month
30 000
104
more than 100 keywords rank on position #1 of Google
104
500
more than 500 backlinks created
500
4x
quadrupled the revenue in 2 yers
4x
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There are a million things I could say about GWM. They have a very strong understanding of best current practices with a genuine passion for you to succeed.
Ben KierathCEO and Founder of Hoselink & True Protein
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Contact Us
So, have we got your attention? Do you feel as though we could be exactly what you’re looking for? If so, get in touch with us. Send your inquiry to us, and a friendly member of the team will get back to you as soon as possible. Or, if you would rather not wait for an email and would like to call us directly, we encourage you to do so.
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FAQ
This page records the PhotoBoothMe campaign, including the starting point, the work and the results from that period. The figures belong to this client and should not be read as a guarantee for another hire business.
PhotoBoothMe is a photo booth hire company. The case study is relevant if you run a local service business that relies on people searching for a hire or event service.
The services provided are listed on this page. For a hire business that often includes local search, service pages and the technical health of the website.
Look at the problem they started with, the work that was done and how results were measured. Then compare that with your own site. The value is the approach, not copying the same keywords.
Not automatically. Search demand, competition and the starting website all differ by city and by brand. We would plan your campaign from your own data.
See the services listed on the page. If design or other channels were part of the work, they will be named there.
They come from the campaign reporting for that client during the period described. Another business should treat them as an example, not as its own forecast.
Use the other cases listed at the bottom of this page, or visit the main case studies index.
Call 1800 170 681 and you can talk with the team that does the work. The first conversation is about your website and goals, with no obligation.
SEO with GWM is starting from $595/m. The plan depends on your site and how competitive your hire or service terms are. We will put that in writing before you start.