facebook advertisingfacebook ppcsocial media ppcgoogle adsppcsocial media marketing

9 min read
How to Develop a Unique Digital Marketing Strategy for E-Commerce

Articles on Facebook advertising, including audiences, creative and how paid social should support a wider plan. Read the latest posts before you change a campaign.
If you choose to collaborate with us, you can rest assured you will be in good company - check out some of the brands that we work with.






















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facebook advertisingfacebook ppcsocial media ppcgoogle adsppcsocial media marketing

9 min read
How to Develop a Unique Digital Marketing Strategy for E-Commerce
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1800 170 681Start with location, age and interests that match your customers, then build custom audiences from your website visitors and customer lists. Lookalike audiences help you reach people similar to your best customers. Test a few audiences side by side and put more budget behind the one that brings enquiries.
Common reasons are the wrong audience, a weak offer, ads that don't match the landing page, slow mobile pages or broken tracking. Check that the Meta pixel and conversions are recording properly first. Then test one change at a time so you know what made the difference.
The Meta pixel is a small piece of code on your website that tells Facebook and Instagram what visitors do after clicking your ads. It powers conversion tracking, remarketing and better ad delivery. Pairing it with the Conversions API makes tracking more reliable.
Prices for our SEO are starting from $595/m. We've been doing this since 2016, for well over a thousand small and medium businesses. Big budgets don't always win, either: we've ranked clients above Bunnings and Officeworks. How much SEO alongside Facebook advertising costs you depends on your industry, location and goals. Call our team on 1800 170 681 for a tailored price.
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