off-site seoarticle submissionPR directorylink buildingpress release directory
6 min read
How to Submit to PR Directories
PR directory
Articles about PR directories and how to judge whether a listing is worth the submission. Helpful if you are building mentions with care. Read what to watch for.
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FAQ
A PR directory is a website that publishes press releases submitted by businesses, often for a fee. They were once used mainly for links, but most links from them are now nofollow and carry little SEO value. The real value of a press release comes from journalists picking up the story.
Some monitor major wire services for particular industries, but most respond better to a short, personal pitch with a genuine story. Building relationships with a handful of relevant reporters usually beats blasting releases to every directory. Keep pitches short and specific to their beat.
News needs something new, local, surprising or useful: a launch, milestone, original data, a community project or an expert view on a current issue. Ask whether people outside your business would care. If the answer is yes, it may be worth pitching.
You can get started with us starting from $595/m. We've been doing this since 2016, for well over a thousand small and medium businesses. Big budgets don't always win, either: we've ranked clients above Bunnings and Officeworks. The final price for SEO supported by PR comes down to how much work your site needs. Call our team on 1800 170 681 for a tailored price.