6 min read
Why Use Description Meta Tag?
meta description
Articles about meta descriptions and how a short snippet can earn the click from a results page. See the examples, then rewrite one thin description on your site.
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meta description
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FAQ
Not directly. Google has said meta descriptions aren't a ranking factor. They do affect how many people click your result, though, and more clicks from the same ranking means more visitors. That makes them worth writing carefully for important pages.
Ideally, yes, at least for important pages. Duplicate descriptions make different results look identical and give Google no help choosing a snippet. For very large sites, focus on key pages and let Google generate the rest. Our plans include meta optimisation for priority pages.
Describe what the page offers in plain words, include the main search phrase, add a benefit or point of difference and finish with a gentle call to action. Keep it accurate. Writing to the searcher's question works better than listing keywords.
You can get started with us starting from $595/m. The final price for meta title and description work comes down to how much work your site needs. Since 2016, over 1,000 small and medium businesses have put their search rankings in our hands. We've even helped clients beat Bunnings and Officeworks on Google. Ring 1800 170 681 for a free chat about your plans.