6 min read
Link Exchange: To Do or Not to Do?
link exchange
Posts that weigh link exchanges, including the commercial appeal and the search trade-offs. Read the guide style articles before you agree to a swap. Read the guide.
Some of our clients
If you choose to collaborate with us, you can rest assured you will be in good company - check out some of the brands that we work with.
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link exchange
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FAQ
Occasional reciprocal links between genuinely related businesses, such as partners linking to each other, are natural and fine. Large scale swaps arranged just for rankings break Google's guidelines and can cause problems. If the link wouldn't exist without SEO in mind, think twice.
Look at the site. If it's relevant, good quality and a link would genuinely help your readers, a mention may be fine. If it's an unrelated site sending mass emails, decline. Many of these offers come from link networks. Never pay for one.
Link schemes are any attempt to manipulate rankings with links, such as buying or selling links, excessive swaps, private blog networks and automated link programs. Google can ignore these links or apply manual actions. If you're unsure whether past SEO work used them, a backlink review will show it.
Prices for our SEO are starting from $595/m. Since 2016 we've helped more than a thousand small to medium businesses get found online. A few have watched their pages climb above giants such as Bunnings and Officeworks. How much safe link building costs you depends on your industry, location and goals. We're on 1800 170 681 whenever you're ready.