6 min read
Why are Heading Tags Important and How to Properly Use them
heading tags
Articles about heading tags and how they structure a page for readers and crawlers. Useful if your H1s and H2s have grown messy. Learn the steps in the tagged posts.
Some of our clients
If you choose to collaborate with us, you can rest assured you will be in good company - check out some of the brands that we work with.
Tag
heading tags
Switching to GWM
Move to GWM. Save more. Pay later.
30 to 40%
Switch and save 30 to 40%
Clients typically save 30 to 40% moving their SEO or Google Ads to GWM, and gain a broader team and more services.
Done for you
We handle the move
Account access, tracking and campaign handover. We take care of the switch.
Jan 2027
Try us before you pay
Start now. Happy to continue? Your first GWM payment starts in January 2027.
Contact Us
So, have we got your attention? Do you feel as though we could be exactly what you’re looking for? If so, get in touch with us. Send your inquiry to us, and a friendly member of the team will get back to you as soon as possible. Or, if you would rather not wait for an email and would like to call us directly, we encourage you to do so.
Our offices are in Melbourne, Sydney, Brisbane and Europe, so we encourage you to get in touch with the office that you think will work best for you based on your location. If you’re a little phone shy, don’t worry, our team is super friendly and will make you feel at ease within seconds, we don’t bite!
1800 170 681Work with us
FAQ
Yes, where it reads naturally. Your main heading should clearly describe the page, which often means including the main keyword. Subheadings can use related phrases and questions people search. Forcing the exact keyword into every heading looks unnatural and doesn't help.
They can. Pages with clear question style headings followed by a direct, concise answer are easier for Google to pull into featured snippets and AI answers. Lists and steps under a descriptive heading also work well for how to searches.
Use one H1 for the page title, H2s for main sections and H3s for points within those sections. Keep headings short and descriptive. A reader skimming only the headings should understand what the page covers and find the part they need.
Entry level SEO with us is starting from $595/m, and plans scale up from there. That price is backed by experience: more than 1,000 small and medium businesses have been our clients since 2016. Big budgets don't always win, either: we've ranked clients above Bunnings and Officeworks. On page SEO is priced on what your business actually needs, so you won't pay for extras you don't use. We're on 1800 170 681 whenever you're ready.