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How it works

Nowadays, hardly any success-oriented business can survive or develop online without the remarkable powers of search engine optimisation. Technical SEO in specific implies practices that help your website gain more organic traffic and get better rankings in search engine queries.

Search engine spiders crawl websites and index them according to a variety of characteristics. How your site will be indexed and what kind of treatment it will get from the given search engine depends on the extent to which it contains or exhibits preferred characteristics. For example, faster loading or generally more user-friendly sites will be preferred over slower ones. Relevance is a contributing factor for example, a culinary website that writes about and sells vacuum cleaners will surely receive negative treatment and do more poorly than a site focusing exactly on what its main theme suggests.

Serious businesses thus constantly require SEO services with keyword research (choosing business-relevant keywords with high search volume), keyword mapping (upon careful research of your target buyers needs, relevant keywords are assigned to your website pages, but also new pages are added to the website in accordance with those needs), audits (your website is analysed by experts to detect segments and aspects that ought to be improved), and many other immensely relevant SEO-related tasks.

Due to the complexity of the process and the never-ending updates in search-engine algorithms, our specialists remain informed on the newest changes introduced. They know what traps your website could fall into and work on avoiding them to bring you more organic traffic and better placement.

Our SEO Plans provide the best value in the industry

Package 1 HQ BL 2 HQ BLs 3 HQ BLs 4 HQ BLs 5 HQ BLs 6 HQ BLs 7 HQ BLs 8 HQ BLs 9 HQ BLs 10 HQ BLs
Pricing per Month $400
+GST/Mo.		 $800
+GST/Mo.		 $1,200
+GST/Mo.		 $1,600
+GST/Mo.		 $2,000
+GST/Mo.		 $2,400
+GST/Mo.		 $2,800
+GST/Mo.		 $3,200
+GST/Mo.		 $3,600
+GST/Mo.		 $4,000
+GST/Mo.
Keyword Research & Mapping
Comprehensive Technical Audit
Local Citations
High-Quality Backlinks
Contextual Backlinks from high quality, niche related websites, blogs and magazines. 		1 Backlinks & 1,000+ words of content every month 2 Backlinks & 2,000+ words of content every month 3 Backlinks & 3,000+ words of content every month 4 Backlinks & 4,000+ words of content every month 5 Backlinks & 5,000+ words of content every month 6 Backlinks & 6,000+ words of content every month 7 Backlinks & 7,000+ words of content every month 8 Backlinks & 8,000+ words of content every month 9 Backlinks & 9,000+ words of content every month 10 Backlinks & 10,000+ words of content every month
Link Analysis & Disavow
Google Analytics, Google Search Console, and Google Tag Manager implementation
Meta Title & Description Optimisation
Premium Reporting Dashboard

Note: In addition to the pricing above, packages can be customised for your particular requirements.

Why You Should Hire Technical SEO Specialists

With SEO, your website will be attracting viewers with a genuine interest in what you are offering. It revolves around the concept of inbound marketing and works to the effect of customer attraction and permission rather than interruption (like pop-up ads).

Optimisation practices can prove to be financially much more humble than investing in ads. A well-optimised site can bring in organic traffic for extended periods.

You will stand out in a sea of competitors with better search engine ranking, as customers tend to pay most attention to higher search results. 

You also can save on ads, since with excellent technical optimisation you will already be getting more exposure to the internet users.

SEO Process

services-step-img

DISCOVERY


INITIAL MEETING
Set up an introductory meeting so we can learn more about you, your business, products, services and objectives.
WEBSITE AUDIT
Have your entire website analysed to discover aspects which can be further improved.
KEYWORD RESEARCH
Get a list of high volume keywords that are most relevant for your business and can rank your website high in search results.
AUDIENCE ANALYSIS
Find out who may be your potential customers, discover their needs and requirements to best match them.
COMPETITOR RESEARCH
Learn who are your competitors, what their strategy is and see how you can beat them at their own game.

STRATEGY


CHOICE OF KEYWORDS
Select the right keywords to optimise your website and ensure high ranking position for relevant queries.
BUYER PERSONA
Define your target customers age, gender, demographics, location and interests to develop the marketing strategy around them.
MARKETING TECHNIQUES
Decide on the best possible approach and marketing tactics that need to be employed for the most optimal results.
PROMOTION
Select the right online channels of promotion that will help you reach out to your target customer.
CONSTANT MONITORING
Keep constant track of the marketing strategy and be able to tweak it depending on rising opportunities.

ON-SITE OPTIMISATION


RICH WEBCOPY
Produce web copy that will entice website visitors and motivate them to convert to long-term customers.
KEYWORD DENSITY
Optimise your website content for the most relevant keywords to ensure the search engine understands what they are about.
KEYWORD MAPPING
Discover new opportunities by improving existing pages and creating new ones based on the target customers’ needs.
URL STRUCTURE
Improve your URL structure to appeal to search engines and improve user experience.
USER EXPERIENCE
Boost your website performance, accelerate loading speed, improve navigation and responsiveness.

CONTENT MARKETING


POPULAR CONTENT
Explore the most interesting topics from your industry to get creative ideas on which ones to cover on your website.
DETAILED RESEARCH
Conduct comprehensive research on the topic to ensure the blog posts provide insightful and up-to-date information.
EDITORIAL CALENDAR
Set up an editorial calendar to follow and keep track of all the past and future content pieces that are to be published.
PUBLISHING CONSISTENCY
Keep up with the pace set in the calendar to provide your loyal followers with trending industry topics.
CONTENT DISTRIBUTION
Enlist the most prospective content distribution channels to help your content reach a wider audience.

ANALYSIS & REPORTING


TRANSPARENCY
We keep our clients in the loop at all times regarding the steps taken while executing the previously created SEO strategy.
MONTHLY REPORTING
Get a monthly report containing the most important information regarding the progress made in the previous period.
COMPARISON
Find out how well you have performed in comparison to a previous month, quarter or a year.
DETAILED REPORT
GWM provides detailed description of the steps taken in the previous month and all the goals achieved as a result.
FEEDBACK
Feel free to comment on the report you receive and communicate any ideas you may have for the upcoming period.

Some of our clients

If you choose to collaborate with us, you can rest assured you will be in good company - check out some of the brands that we work with.

GWM SEO Partner: Lavazza
GWM SEO Partner: Bluepod
GWM SEO Partner: Bicycles Online
GWM SEO Partner: Chatime
GWM SEO Partner: DW Advisory
GWM SEO Partner: CW
GWM SEO Partner: Caredent
GWM SEO Partner: Bluepod
GWM SEO Partner: AS
GWM SEO Partner: PersonalDigital
GWM SEO Partner: Portcullis
GWM SEO Partner: Maxi Cosi
GWM SEO Partner: Omnyfy
GWM SEO Partner: Labdirect
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Extras you get at

$0

Content & backlinks

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Suburb pages creation*

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Schema markup

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Success stories

ben gwm seo success video

Ben Kierath

CEO and Founder of Hoselink & True Protein

"GWM has a genuine passion for you to succeed"

Ben Kierath chose Green Web Marketing for two of his businesses, Hoselink and True Protein. In the video, Ben explains the service he received as well as some extraordinary results.

ziad testimonial

Ziad

CEO and Founder of Total Appliance Repair Centre

"Within a Short Period of Time We Had 18 Keywords on Page #1"

GWM team is outstanding. Within a short period of time, we have 18 keywords on Page #1 of Google which is an outstanding results and good return on investment.

scott testimonial

Scott Epp

CEO and Founder of Breakthrough Corporate Training

"We Achieved Both the #1 and #2 Google Ranking for Our Key Search Term"

The talented people at GWM ranked our website on Page #1 of Google for some of our main keywords such as 'Corporate Training Sydney' in only two months.

GWM is Australia's most effective digital marketing agency

We are not only the leading SEO agency in Australia. With 40 plus digital marketing specialists and engineers, we can offer a complete digital marketing solution. Our sole focus is on helping to grow your business and provide an unrivalled level of service.

SEO

Search Engine Optimisation is a set of measures we take to improve the rankings of your website on Google and other search engines. GWM SEO covers all of the aspects of optimisation, from on-page SEO to off-page SEO (link building). Investing in SEO means investing in long-term results that will deliver numerous benefits to your business even after you pause your efforts or decide to re-focus on different marketing strategies. At GWM, we take an ethical approach that gradually takes you to the top but ensures that you stay there despite continual Google algorithm changes.

Learn more

Search Engine Optimisation is a set of measures we take to improve the rankings of your website on Google and other search engines. GWM SEO covers all of the aspects of optimisation, from on-page SEO to off-page SEO (link building). Investing in SEO means investing in long-term results that will deliver numerous benefits to your business even after you pause your efforts or decide to re-focus on different marketing strategies. At GWM, we take an ethical approach that gradually takes you to the top but ensures that you stay there despite continual Google algorithm changes.

Google Ads Management

Google Ads (previously AdWords) is an advertising platform owned and operated by Google. Google Ads is a great way to push your service to a broad number of potential customers in your targeted area, as well as targeting/retargeting people with similar interests as your returning customers. GWM provides industry-leading conversion rates while containing cost per action and overall campaign cost. We achieve this with very tight control and day-to-day action taken by our PPC team. Along with a full campaign overview and set-up we provide all our clients with a free landing page.

Learn more

Google Ads (previously AdWords) is an advertising platform owned and operated by Google. Google Ads is a great way to push your service to a broad number of potential customers in your targeted area, as well as targeting/retargeting people with similar interests as your returning customers. GWM provides industry-leading conversion rates while containing cost per action and overall campaign cost. We achieve this with very tight control and day-to-day action taken by our PPC team. Along with a full campaign overview and set-up we provide all our clients with a free landing page.

Content Creation

Google says that the single most important thing for a website to have is high-quality content, especially on the home page. This is why we at GWM take content creation and implementation very seriously. We have a team of in-house native English speakers that have a tremendous experience in creating all types of content. From website copy, to blog posts and even advertising copy for Google Ads and similar platforms. What sets us apart is the fact that our team of writers collaborates with SEO experts to make sure all content we produce is optimised for search engines.

Learn more

Google says that the single most important thing for a website to have is high-quality content, especially on the home page. This is why we at GWM take content creation and implementation very seriously. We have a team of in-house native English speakers that have a tremendous experience in creating all types of content. From website copy, to blog posts and even advertising copy for Google Ads and similar platforms. What sets us apart is the fact that our team of writers collaborates with SEO experts to make sure all content we produce is optimised for search engines.

Web Design & Development

GWM is a full-service web agency, which means that we can provide a complete package of services necessary for your online success. First we define your goals and move on to design a website that suits your needs and adheres to latest UX/UI standards. Since we are an SEO agency first, every website that we build and develop is fully optimised to be ranked on the top pages of Google search. Many people underestimate the importance of SEO and content best practices in web design, but not GWM. With us you will get the best copy, best SEO and best web design in Australia

Learn more

GWM is a full-service web agency, which means that we can provide a complete package of services necessary for your online success. First we define your goals and move on to design a website that suits your needs and adheres to latest UX/UI standards. Since we are an SEO agency first, every website that we build and develop is fully optimised to be ranked on the top pages of Google search. Many people underestimate the importance of SEO and content best practices in web design, but not GWM. With us you will get the best copy, best SEO and best web design in Australia

Client Testimonials

At the end of the day, we take great satisfaction in knowing we’ve done a great job and that we’ve helped another client take their business to the next level. And due to a strong and long-lasting relationship we build with each and every one of our clients, they were more than happy to tell you all about their experience with Green Web Marketing. Take a few moments of your time to go through our client testimonials and see for yourself just how powerful our team is and how much we are prepared to do for you and your business to grow.

ben gwm seo testimonials

Ben Kierath

CEO and Founder of Hoselink & True Protein

There are a million things I could say about GWM. They have a very strong understanding of best current practices with a genuine passion for you to succeed.
scott gwm seo testimonials

Scott Epp

CEO and Founder of Breakthrough Corporate Training

The talented people at GWM Ranked our website on Page #1 of Google for our main keywords such as ‘Corporate Training’ in only two months.
ziad gwm seo testimonials

Ziad

CEO and Founder of Total Appliance Repair Centre

GWM team is outstanding. Within a short period of time, we have 18 keywords on Page #1 of Google which is an outstanding result and good return on investment.

Our design portfolio

Your SEO and digital marketing efforts can be wasted without the right website design. We provide unrivaled value for money with our website design, landing page, and ads banners design for your Google Ads campaigns. Combining our expertise in SEO and responsive websites designed to enhance your brand and encourage customer activation.

Green Web Marketing SEO experts pride themselves in their rich portfolio of satisfied clients - take a look at some of the work we’ve done for them and see just how much of an impact a strategically conducted digital marketing campaign can have on business success.

view all portfolio

Case studies

Over the years we’ve managed to help a number of small businesses and leading brands thrive. But you don’t have to take our word for it. Below you’ll find several digital marketing case studies that contain the data that clearly shows the results of the strategies we’ve designed for some of our previous (and current) clients. Check them out and see just how great of an impact we can make with deliberate planning and careful execution.

100%

Increase in No. of Google Ads clicks

70%

Organic sessions growth

25%

Cost per conversion reduction

Lavazza Office Coffee

seo & ppc

Lavazza is one of the most recognized coffee names in the world. An Italian brand with over 120 years of tradition, Lavazza has evolved over time and embraced new trends, while staying true to its roots. It is committed to providing quality and delicious coffee and quality coffee machines to the whole of Australia. Lavazza wanted to advertise their office coffee machines with us and we started working on their campaign in February 2019.

205

Keywords on page #1 of Google

60.41%

Organic user growth

67.68%

Organic sessions growth

Display Me

seo

Display Me is one of the most dedicated industry professionals who offer only the most innovative marketing display tools. The point is to stand out and Display Me has a range of products which will help you grab attention at any event. With more than 12 years in the industry, Display Me stocks a comprehensive range of wall frames, window sign systems, floor sign systems, brochure holders, event and exhibitions displays and many more.

54

Keywords on Page #1

35%

PPC revenue growth

34%

Organic revenue growth

The Blue Pod Coffee Co.

seo & ppc

The Blue Pod Coffee Co. is one of Australia’s largest workplace coffee suppliers. Blue Pod pledges to deliver the finest coffee experience to its customers. Their desire to provide only the finest espresso for everyone led to becoming a wholly-owned subsidiary of Lavazza Australia. Today, they are the only distributor of Lavazza coffee capsules in Australia. Not only do they care about offering premium coffee, but they also supply their customers with state-of-the-art espresso machines along with the full maintenance and service.

chatime ice teas
41

Keywords on Page #1

50%

Organic user growth

1500+

Franchise Conversions

Chatime

seo & ppc

Chatime is among the fastest-growing tea franchises in Australia. Their mission is to brew only the best possible iced teas and offer their growing range of products to a wider population. Australians can taste one of many different flavor combinations at 120 ChatimeT-Breweries across the country. Chatime teas will change the way you think about your daily cup of bliss.

40,000 month

Sessions

67% growth

Revenue

183

1st Page Rankings

Bicycles Online

seo

Bicycles Online are an Australian owned, online specialty retailer of road bikes, mountain bikes, parts, accessories, and clothing. They deliver the personalized service of the best local shops, but with a dynamic, interactive experience only possible on the web — specially designed to make you knowledgeable and confident about every product they sell.

40,000 month

Sessions

5.1% average

Conversion Rate

163

1st Page Rankings

True Protein

seo

True Protein is the most reliable and revolutionary provider of protein supplements in Australia. Their mission is to change the way people feel about protein by delivering 100% natural and quality products that come with a fully transparent ingredient list. True Protein lacks additives, artificial flavours, sugars and fillers - their supplements are praised for great taste and the health benefits that come without any side effects.

47% more

Organic Sessions

40% more

Users

100+

1st Page Rankings

Sydney College of English

seo

Sydney College of English is the longest-running independently owned English language colleges in Sydney. It is recognised on a global level for its excellence and the success of its students. SCE has more than 30 years of standing reputation in education and represents the first NEAS accredited school in Australia.

my muscle chef case
72000+ month

Sessions

7.5% average

Conversion Rate

91

1st Page Rankings

My Muscle Chef

seo

My Muscle Chef is Australia's best ready meals delivery service. Whatever your workout goal is, My Muscle Chef has you covered. Their protein meals can help you build muscle, grow performance and take control over your diet.

22

1st Page Rankings

274% growth

Organic Sessions

14.4% monthly

PPC Conversion Rate

PROVIDER Plus

seo & ppc

PROVIDER Plus offers individuals and businesses of all sizes NDIS approval quickly and seamlessly. Its team of professional consultants is carefully selected based on their background in Policy, Compliance, and Audit, to ensure they can deliver the highest quality services to clients from a diverse range of industries.

89

1st Page Keywords

50% increase

Online visibility

160% increase

Organic Traffic

photoboothME

seo

PhotoBoothMe is Sydney’s most creative event solutions company. They deliver premier photography services bound to capture the attention and hearts of clients who are looking for creative entertainment for their special event. Owing to their rich offer, high-quality photographs and captivating prints, they became a leading solution provider for all types of celebrations.

130

Page 1 Rankings

137% increase

Organic Traffic

7.75% monthly

Organic Conversion Rate

Hoselink

seo

Hoselink is Australia’s #1 gardening supplies company. They are 100% Australian owned and operated and are devoted to delivering unmatched watering equipment to their clients Sydney-wide. Operating for 20 years, they managed to grow their customer base and establish long-term relationships with each one of them.

FAQ

What is technical SEO?

Technical SEO refers to the process of improving your website’s infrastructure so search engines can easily find, crawl, and index your pages. It focuses on the behind-the-scenes elements of a website, such as site speed, mobile usability, website architecture, and security. When these technical factors are properly optimised, search engines can better understand your content and rank it higher in search results.

Why is technical SEO important for my website?

Technical SEO creates the foundation for all other SEO efforts. Even the best content will struggle to rank if search engines cannot properly access or understand your website. A well-optimised technical setup helps improve visibility in search results, enhances user experience, and ensures your website performs efficiently across all devices.

What does a technical SEO audit include?

A technical SEO audit is a detailed review of your website’s technical health. It typically checks for issues that may affect search engine crawling, indexing, and performance. On top of that, it can include analysing site speed, broken links, duplicate content, structured data, mobile compatibility, and redirect errors. By identifying these issues, an audit helps create a clear plan for improving your site’s search performance.

How is technical SEO different from on-page SEO?

Technical SEO focuses on the infrastructure and functionality of your website, while on-page SEO focuses on the visible content and keyword optimisation. It ensures search engines can access and understand your website, whereas on-page SEO helps search engines interpret the relevance of your content. Both are essential for strong search engine rankings and work best when implemented together.

What are the most important technical SEO factors?

Several technical factors influence how well a website performs in search engines. Some of the most important include fast page loading speed, mobile-friendly design, secure HTTPS connections, clear website architecture, structured data, and proper indexing. Optimising these elements helps search engines navigate your site more effectively and improves the overall experience for users.

How long does it take to see results from technical SEO?

Technical SEO improvements can begin to impact your website fairly quickly, especially when major issues are fixed. However, search engines still need time to crawl and re-index your site after changes are made. In many cases, noticeable improvements in performance and rankings may appear within several weeks to a few months, depending on the complexity of the website and the level of optimisation required.

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    1800 170 681

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    COVID-19 Notification

    GWM are operating business as usual during the COVID-19 pandemic. To ensure the safety of our staff and our clients we can provide contact-free meetings via video conferencing and screen sharing. Contact us on 1800 170 681 for further details.